RVA Businesses Open During Pulse Bus Rapid Transit Construction!
The City of Richmond is encouraging all community members to continue supporting local businesses during the construction of the Pulse bus rapid transit (BRT) system along Broad Street, highlighted by this Facebook video. Set to a moving montage of iconic downtown businesses and activities, the video drives home the city’s message that “RVA is open for business.”
“RVA is an incredible place to live, work and play,” said Mayor Levar Stoney. “The diversity and vibrancy of our local businesses and communities are what distinguishes Richmond from other cities our size. From our restaurants, breweries and coffee shops to our bike stores, music venues, fashion boutiques and museums, our town has a lot to offer to residents and visitors alike. The Pulse video celebrates our homegrown character.”
The Pulse is a BRT system named for its location running through the heart of the city. BRT systems are known to offer higher-quality and higher-capacity services that let more people move along a corridor without the hassle of cars and parking. Richmond’s Pulse BRT will serve a 7.6-mile route along Broad Street and Main Street, from Rocketts Landing downtown to Willow Lawn in Henrico County.
The video is part of the city’s ongoing business support initiative, which aims to engage and help promote continued community support for the areas affected by the Pulse BRT construction.
“The Pulse BRT project will bring major benefits to all types of people looking to take advantage of the city’s many exciting destinations — and it will help with residents’ everyday commutes as well. In the meantime, while the Pulse is under construction, we encourage everyone to support their favorite local establishments,” said Stoney.